DAT Fitness Business Podcast

Prevent drop off of clients over christmas If you’re a fitness coach struggling to retain clients or gain momentum during the holiday season, this episode is for you. We provide actionable insights and strategies to not only

Don’t give a f what other people think If you suffer from imposter syndrome as a coach or you’re constantly worried what people will think of you if you post something then this is the podcast that

A guide to getting started with Facebook Ads for fitness coaches Are you a fitness coach who needs help with Facebook ads? We know it can be hard to use ads right and not waste money. In

Improve your Sales call success to a 80-90% conversion rate Are you filtering your enquiries to make sure people who have no business being on a sales call with you don’t make it that far? In our

discounts run the risk of devaluing your coaching When should you offer discounts for your coaching? Should you ever offer discounts? Discounts run the risk of devaluing your coaching price.  Just like the DFS sale is always

Things Online Fitness Coaches Do To Repel Clients That They Don’t Even Know They Are Doing You want to get more online fitness clients? But you’re not getting many leads for your coaching? Maybe you’re doing something

A client holiday shouldn’t mean a drop in income for you A big problem for fitness coaches – keeping clients when they will be away for a bit and want to cancel. Are your clients going on

Process procrastination Gurus seem to have a process for everything. Morning routines Lunch routines Ice bath routines Productivity Hacks Is all that really necessary? Is overthinking and over engineering basic daily routines harming your business? In this

Creating short form videos that attract your ideal customers What are the best practices for Reels at the moment for online fitness coaches? Dan and Tom share what they are currently doing and what’s working for them

Need more clients in the next 7-10 days? Do these things What we would do if we needed to get more clients fast.   Which sounds kind of silly as wouldn’t we always want more clients? So

People will only buy when they know, like and trust you Focussing on short form content could be slowing down your client acquisition and negatively affecting your sales.   In this podcast we discuss the relevance of

Improving Client Retention in Your Fitness Business: Fix the Leaking Bucket Keep clients engaged and motivated so they continue to improve. Plug the holes which allow them to stall and lose momentum. Add variation and new challenges

Don’t give yourself a headache you don’t need Creating a website can be a huge waste of time and money.   Plus, the majority of fitness coaches don’t need it when they are starting out.   In

Most new online fitness coaches don’t do this and fail What we would do if we started again in online fitness coaching.   And what we wouldn’t.   Not right away anyway.   Don’t make these mistakes

Ready to work from the beach for only 2 hours a day and make bank? There are a ton of lies told to fitness coaches by business gurus when they decide to go online. If you’re looking

Branding isn’t your logo Branding isn’t what you think it is. Especially in the fitness business where coaching is an incredibly personal business.   There’s not much brand loyalty in coaching. Logos made on Fiverr are 2

Keep running out of things to say? As a fitness coach you don’t need to be always creating new ideas and concepts. How you present your coaching content can have so many different forms. In this podcast

Hate sales calls and being too sales-y? In this video, we’ll be discussing how to master the sales call as an online fitness coach.   Many online gurus will tell you to focus solely on sales scripts

Your offer is not your Instagram Bio If you’ve tried creating an offer for your online fitness coaching business then you may have hit a brick wall. What is the right offer to make? What should you

The ‘ends in a 7’ habits of online fitness coaches What are the important habits for online coaches to adopt? Habits and routines are a big topic. Not just in the online coaching sphere but generally across

Time for a cringe fest down memory lane We’ve all done stupid things in the past as coaches Most of the time it wasn’t intentional. We thought it was the right thing to do to grow our business. Now

Using email to boost sales and grow your audience If you don’t have an email list for your coaching business then you need to start now. Fitness coaching has evolved massively over the last 10 years. If

What happens at the end of your group program? In the final installment of how to launch a group coaching program for an online personal training business we cover the final coaching process. When your group program

How to launch a group coaching program for online personal training or a gym. In our latest episode, part 2 of our group coaching series,  we explore the onboarding process. We also look at check-in procedures.  Both

In this video we will show you how to launch a group coaching program for online personal training or a gym. Both Dan and I have ran a group model as part of our businesses for many

Effectively Using AI in your Fitness Business : Top 5 Ways for Online Personal Trainers and Gym Owners Are you an online personal trainer or gym owner looking to improve your business without breaking the bank? In

What are the best apps for online personal trainers to use to grow and develop their Fitness business? There are millions of apps available for an online PT ranging from workout delivery, social media posting, productivity, accounting,

Finding time for your family life and friends can be hard when you’re working for yourself As an online fitness coach do you find it hard to get a good balance between work and your personal life?

Should you do group or 1 to 1 coaching for your fitness business? Group vs 1:1 is not really a ‘what’s better’ question, rather a ‘what’s more suitable question. 1 to 1 is definitely better for the

Are you charging what you’re worth? Knowing how much you should charge for online personal training is one of the hardest questions to answer as a fitness coach. Should you charge as much as your in person

Do you really need a photo of people in their pants? How do you get social proof for your fitness business if you’ve got no before or after pics? It’s likely that the first thing people think

Sales conversations aren’t the only chats you need to be having Having conversations seem to be a lost art and all the focus is on sales. While sales is a very important metric for your business and

Your niche is not your bio – or ‘busy professionals’ “The riches are in the niches” – It’s an annoying phrase as it doesn’t rhyme You can’t say riches correctly and then say niches correctly. It just

What defines ‘good’ instagram content in the fitness industry It’s a changing topic but we go over some of the things that consistently work whatever the new trend is. Watch or listen to learn how to make

How to create lead magnets that attract your perfect customer What are the best lead magnets for fitness coaches to use in their business? Do you even know what a lead magnet is? You may have heard