DAT.11 How to launch a group coaching program for a fitness business – Part 1

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In this video we will show you how to launch a group coaching program for online personal training or a gym.

Both Dan and I have ran a group model as part of our businesses for many years

There is a very solid framework for the build up, selling and delivery.

Coaches often neglect the importance of the launch which then damages their sign ups.

They suddenly announce they are opening their program and there’s no build up.

There’s no flirting from the coach with the idea of working together.

As a result potential customers aren’t ready to decide if they want to join or not.

As a result many people who would have benefited from the program never join. This is a bad outcome for both the coach and the client.

In this video which is part 1 of a 3 part series we talk about launching your program.

The things you need to have in place to ensure people warm up to buy.

How to make them eager to buy from you when the time is right to launch

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