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How to create lead magnets that attract your perfect customer
What are the best lead magnets for fitness coaches to use in their business?
Do you even know what a lead magnet is?
You may have heard the term “lead magnets” spoken about by some guru with a 10K a week program but what are they and how can they work for you?
In this video Dan and I discuss
- What are lead magnets
- Why lead magnets can help you grow your business
- How to make a good lead magnet for the fitness industry
- When to use a lead magnet and when not to
- What should you include in a lead magnet for fitness clients
- Why coaches get lead magnets wrong and damage their business
Creating a trial product which filters out the people you don't want to work with
Check out this mini-guide
Follow the steps in this minibook before creating your own lead magnets to attract your perfect customer to your business
People not Leads
Stop thinking about PEOPLE purely as ‘leads’.
Engaging in conversations will be one of your biggest wins when attracting new business.
You also want to make sure that the people who come into your product ecosystem are the right people
Don't do this
There’s some really common errors people make when building their free products.
Not taking the time and effort to create something really useful will show immediately.
If people pick up on this then it sours your first impression to them.
It’s hard to come back from that oce you’d tarnished the view.
Make sure you do this
Done right you’ll create a valuable free trial product that your future customers will love and want to see what else you offer.
Giving away something valuable will help build rapport and they will feel there is a fair exchange for their email.
Examples
To see examples of types of lead magnets I use in my fitness coaching business click below
Contact me about growing your fitness business
Podcast (datfitnesspodcast): Play in new window | Download
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